BOSS Revolution - IDT Corporation

Industry
TelCo, Financial.

Services
Branding, Digital, Integrated Campaigns, Websites, Apps UI, Social Media, Mobile Marketing, Identity System, Guidelines, Iconography, Posters, Collateral, Product Design.

Description
Multi-platform and multilingual branding services for IDT Telecom – a pioneer and industry leader in Prepaid and VoIP Telephony and Payment Services generating revenues in excess of $1.5 billion. IDT provides communications and payment services which help people stay in touch and share resources around the world. IDT, a long-standing client whom we have formed a true partnership to provide a range of creative services for flagship brand BOSS Revolution, helping them grow and maintain its 19 million user-base by developing brand identity systems, consumer-facing communications for sub-brands (Pinless, Money Transfer, etc.). Our support has ranged from website and app development to campaign conception and execution on digital ads, social marketing, point of sale to creative for ongoing promotional campaigns. 

Accomplishments 
Working together, BOSS Revolution has reached:
19 MILLION Unique Paid Customers 
825 MILLION Recharges
5,7 MILLION App Activations 
4,45 MILLION App Callers 
5 BILLION Calls
40 BILLION Minutes 


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